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Explainer Videos
Win the battle for your audience’s attention with engaging short-form video content.
What We Do
Video content for a world on the move
Attention spans are getting shorter while the competition online is tougher than ever. We can help your business create explainer videos, which give viewers a straightforward introduction or insight on your product or brand, typically in 90 seconds or less.
Our Media Production team can take the video creation process from start to finish, producing a script, shooting scenes, and creating the animated graphics needed to bring your explainer video to life, even on a tight timeline.
Whether you’re in a professional field or a tech startup, most businesses can benefit from short explainer videos. Customers are increasingly relying on video content for product research, trend advice, and how-to content—let us help you become the expert they trust.
Our Specialties
- Scriptwriting & Storytelling
- Video Production
- Animations
- Product Videos
- Service Videos
- Kinetic Typography
Our Work in Action
Explain a topic or introduce your brand with engaging video production services from Informatics.
- or -
“We trust Informatics for the expertise and full-service approach.
Any service that is doing its job, plus saving us time and money,
is an easy decision.”
Douglas Hass, Sales Manager, Future Systems
80%
The average conversion rate boost for landing pages with video. (Unbounce)
68%
The share of people who will watch a full video if it’s a minute or less. (Vidyard)
How We Do It
Scriptwriting & Storytelling
At less than two minutes long, your explainer videos need to flow. From instructional content to emotional brand stories, our team can craft messages that move your customers to action.
Video Production
Present your brand right with professional-grade video. From live shoots to our fully featured studio, we can capture your ideas in brilliant 4K video and help promote the finished product online.
Animations
Are you promoting a product that doesn’t lend itself to video or lacking on-screen talent? Informatics can generate impactful graphics and animations that work across social and web platforms.
Product Videos
Bring your product offerings to life and drive viewers to buy with short explainer videos detailing their features and benefits, or showing them in action.
Service Videos
Showcase your services, your staff and your unique value proposition with explainer videos, or capture live customer testimonials to boost B2B sales.
Kinetic Typography
Bring your words and messaging to life with custom animations and visual effects that will leave an impression on your audience.
Ready to start converting with the power of video?
Tell us your idea during a free consultation.
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Media Production
Bring your brand to life with stunning video production, audio production, and photography.
