Digital Marketing & Web Design Blog

Ask Informatics: What is Peer to Peer (P2P) Marketing?

Peer-to-peer (P2P) is arguably the most credible form of marketing. Here's a primer on this re-emerging area of marketing and how your brand can capitalize on it.

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Cyber Monday Checklist: Is Your Ecommerce Website Ready?

Cyber Monday is coming up fast, is your website in good shape? Our Cyber Monday checklist goes over what you need to effectively attract, engage, and keep users.

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Three Marketing Nightmares That Still Haunt Us

Want to avoid being the next victim of a digital marketing horror story? Here's three cautionary tales to keep in mind long after the spooky season.

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A graphic showing an affiliate marketing program

Our Guide to Maintaining Your Affiliate Marketing Program

You’ve taken the big step of creating an affiliate marketing program for your e-commerce business, but you're not done yet. Here are three of our top recommendations to make sure your affiliate program remains a success, year after year.

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Ask Informatics: What is Headless Commerce?

Can losing your head be good for business? If you're in online retail or e-commerce, it's true. A primer on headless commerce.

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A Primer on GDPR, CCPA and Other Data Privacy Regulations

The European Union and state of California have new data privacy regulations on the books that will likely impact your business. We break down the GDPR, CCPA and other data regulations you've been hearing about.

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Walmart Marketplace app on a smartphone screen

Why You Should Be Selling on Walmart Marketplace

The retail giant is making big inroads in ecommerce, creating an opportunity for enterprising sellers. Here’s how to get your products listed and selling on Walmart.com.

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Following The Ecommerce User Journey

Understanding how your customers decide to make a purchase is key to growing your ecommerce business. We break down a common funnel model and the marketing tactics used in each.

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Starting and Growing as an Amazon Seller

Whether you're a small business just starting out or an established company looking for new customers, Amazon can supercharge your sales. Get started with these simple tips.

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