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Tips, trends, and industry news about
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How The Best Marketing Firms Boost Your Marketing Team

Nov 24, 2025, 7:51 PM

How The Best Marketing Firms Strengthen Your Existing Marketing Team

Even the highest-performing marketing teams can’t do it all. Discover how partnering with a full-service agency can expand your expertise, amplify results, and keep your strategy ahead of the curve.

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smart strategies to use your marketing budget before the end of the year

Oct 16, 2025, 2:12 PM

Smart Ways to Use Your Marketing Budget Before the Year Ends

Make your remaining marketing dollars work harder. These quick, high-impact projects will strengthen your brand and set you up for success in the new year.

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Sep 19, 2025, 4:28 PM

How to Promote Your Website After Launch

Just launched your website? Don't let it sit in digital silence. Learn how to promote your new site with SEO, content marketing, and analytics tips.

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Stay connected to viewers by advertising with OTT and CTV

Aug 11, 2025, 1:11 PM

Maximizing Your Marketing Impact with OTT & CTV Advertising

Streaming video ads have become one of the most powerful ways to connect with your audience and grow your business. Here’s how to get started.

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AI branding consistency for better search

Jul 22, 2025, 1:04 PM

Why AI Search Demands Consistent Branding

If you're not telling a consistent story online, you could disappear from AI search results. Here’s how to stay visible.

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CBJ Best of the Corridor award for Informatics

Jun 30, 2025, 9:26 AM

Proud to be the Best in PR, Marketing and Web Design—Again

Informatics has once again been named Best PR/Marketing Agency and Best Web/App Developer in the Cedar Rapids-Iowa City Corridor—but our best work begins with you.

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Good better and best marketing strategies

Jun 23, 2025, 9:24 AM

Good, Better & Best Marketing Strategies for Any Budget

Is your marketing built to scale? Learn how to create a unified, cost-effective omnichannel strategy that grows with your business—without burning out.

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Informatics' Hermes Award trophies positioned next to computers with screenshots of winning web design work

May 29, 2025, 9:38 AM

Celebrating Great Design: Informatics Wins Two Hermes Awards

Informatics takes home top honors at the 2025 Hermes Creative Awards—see the award-winning work and meet the clients behind the magic.

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Examples of great corporate homepage design

May 12, 2025, 8:51 AM

Tips for a Great Corporate Homepage Design

Your homepage is your first impression—make it unforgettable. From must-have fundamentals to 2025’s boldest web design trends, here’s how to craft a homepage that attracts, engages, and converts.

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Faceted Navigation for SEO

Apr 22, 2025, 2:33 PM

The Hidden SEO Costs of Faceted Navigation

Filters are great for UX—but a nightmare for SEO if unmanaged. Learn how to tame faceted navigation for better crawlability and rankings.

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