Most people HATE fundraising, but it is a large portion of a nonprofit's funding. What if I told you fundraising doesn't need to feel like pulling teeth? What if I told you it was as easy as changing a few settings on your social networks and posting a few times a week? Check out these great opportunities for nonprofits.
Amazon Smile
Amazon Smile is a free way to raise money for your nonprofit. When people do their shopping on smile.amazon.com, a portion of the sales go directly to your charity. A complete walk-through of setting up your nonprofit with Amazon can be found here. Be sure to promote this feature on your social media pages and website. This is especially important around the holidays because nearly 80% of shopping is done online! Take advantage of this great opportunity!
Facebook Birthday Fundraisers
Facebook will prompt everyone on their birthday to create a 'Birthday Fundraiser'. It is important for you, as a nonprofit, to ensure that your organization is promoting this! To ensure that you are able to receive full benefits from Facebook as a registered nonprofit, check here.
Facebook Donate Button
This little button is crucial for all nonprofits. When enabled, this button allows anyone, at any time, to donate. This creates easy access for even the least tech-savvy individuals.
Easy Access to a Donate Button on Website
Having easy access to donate is one of the most important aspects of a nonprofit's website. Having the button in a different color so it sticks out, like the one featured in the picture below, allows the buton to be one of the first things a website visitor sees.
For tips on marketing a nonprofit, visit our recent blog. For all of your nonprofit's digital marketing needs, contact the experts at Informatics Inc.
