Google Analytics vs SmarterStats
SmarterStats and Google Analytics are website statistics packages that provide valuable data on the performance of your website or application. The key difference between these statistics packages is how they analyze data.
Read ArticleWhat is Content Marketing? 7 Ways to Make it Work for your Business
There is a saying you’ve probably heard time and time again: Content is king. In the digital age, content truly is the most important aspect of your online efforts.
Read Article5 Tips for Creating Brand Advocates through Social Media
A brand advocate is defined by how likely he or she is to recommend your brand. Their motivation is to help others. We’re going to help you use social media management strategies to create brand advocates.
Read ArticleTop 5 Reasons to Use Google AdWords
If you are still on the fence as to whether or not you should include AdWords in your marketing tool kit, here are 5 reasons to hopefully convince you of the benefits of AdWords.
Read ArticleTop 5 Benefits of Google Analytics
In order to understand if you are getting the best ROI for your website investments, here are the top 5 benefits of Google Analytics.
Read ArticleHow to Optimize Images for the Web
Utilizing images within content is a great way to add visual interest on the page. However, if your images are not optimized for the web it can actually have a negative effect on your page.
Read ArticleUnderstanding Google Universal Analytics
Over the last several months, Google Analytics has been beta testing a new Universal Analytics and it is now available to everyone.
Read ArticleGoogle Analytics: Visits and Visitor Changes
Google Analytics recently announced a change that will affect web and mobile app users by combining into a single report.
Read ArticleOrganic SEO vs. Google AdWords
Why use Adwords if SEO is free? See how Google Adwords works with SEO.
Read ArticleWhat is the AdWords Quality Score?
AdWords Quality Score helps show the relevancy of a keyword and it helps to get the best ROI for your budget.
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