3 Reasons to Do Marketing Training with Informatics
Training your in-house marketing team on new platforms and topics can feel like a tall order. Here’s how our digital marketing experts can make this essential activity a little easier.
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Jul 21, 2022, 8:56 AM
Jul 18, 2022, 8:56 AM
How to Choose an Email Marketing Platform for Your Business
Given that email marketing is one of the most cost-effective ways to communicate with your audience, it's a no-brainer for most marketing strategies. But with all the email marketing platforms out there, how do you choose? Here are three key factors to consider.
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Jul 8, 2022, 10:31 AM
How to Leave a Lasting Impression at a Business Conference
Need to build out your digital marketing strategy for your next business conference, but not sure where to start? Here are four recommendations from our expert marketers.
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Jun 30, 2022, 8:00 AM
Inside the Informatics Audio Studio | TOPGEAR
Check out the tools we use to capture pristine, high-definition audio for your podcast and voiceover projects, in the latest installment of our media gear series.
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Jun 24, 2022, 12:33 PM
Create Animated Videos with 5 Essential Steps
Animated videos are a fun and cost-effective way to communicate with your audience. We walk through five steps to creating an attention-grabbing video for your brand.
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Jun 16, 2022, 11:07 AM
3 Key Differences Between GA4 and Universal Analytics
The GA4 transition is creeping closer every day. Here are three major reporting changes you can expect as you settle into Google's new web analytics interface.
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Jun 10, 2022, 10:20 AM
Ask Informatics: What is Domain Authority?
Have you been hearing about your website's Domain Authority and wondering what the heck it is? Our Digital Marketing experts explain what it is and isn't, and how it can impact your SEO performance.
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Jun 3, 2022, 1:02 PM
Informatics Starfish Update: Q&A with Mirrorbox's Cavan Hallman
We sit down with Mirrorbox Director Cavan Hallman to discuss what it's been like working with us as part of our Give Back project, the Starfish Initiative.
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May 23, 2022, 10:45 AM
3 Tips for Policing Your Affiliate Marketing Partners
Keeping the peace in your affiliate marketing program is hard work, but someone has to do it. Here's our 3 best tips for policing your affiliate publishers and keeping out fraud.
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May 13, 2022, 10:28 AM
3 Marketing Strategies Worth Including in Your Nonprofit Budget
Nonprofit budgeting season is in full swing. Here are three strategies you'll want to include in your digital marketing budget and one you should probably avoid (this year).
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